Have You Heard? You Can Appear In A MAKE UP FOR EVER Ad Through Their Open Casting Call.

A little PSA from snowy Friday the 13th in Toronto.  I have been testing out the new MAKE UP FOR EVER HD Complexion Starter Kit ($89 at Sephora), and I want to share this exciting opportunity from MAKE UP FOR EVER.  Are you ready?  One US and one Canadian resident will be chosen and flown to New York City for a professional photo shoot to appear in an ad!  Intrigued?  Check out the details below on how to enter.

MAKE UP FOR EVER HD Complexion Starter Kit


The open casting call is on now until February 1, 2012.  To enter, consumers are challenged to create a picture-perfect make up look and submit their photo through a dedicated microsite, www.hd.makeupforeverusa.com. All finalists’ photos will be featured in a photo album on the MAKEUPFOREVERUSA Facebook page. The winner will be announced on Facebook on February 9, 2012, and then flown to New York City for her professional photo shoot.  The casting call is open to all women age 18 and over residing in the U.S. and Canada.

The winning model will star in an advertisement that highlights MAKE UP FOR EVER’S new HD Complexion Starter Kit ($89 Exclusive at SEPHORA), the ultimate tool box for perfecting your complexion that can uniquely be personalized to include each client’s ideal shade of HD Invisible Cover Foundation. The HD Complexion Starter Kit boasts four of MAKE UP FOR EVER’S most coveted products for achieving naturally flawless skin in three simple steps: Prep, Cover, Finish.

The kit includes HD Microperfecting Primer, HD Invisible Cover Foundation, HD Microfinish Powder and a Kabuki Brush, all of which were created to be used in front of unforgiving high definition video cameras and provide results so flawless that the need for retouching has been eliminated.

To help women find their perfect foundation match online, MAKE UP FOR EVER has also created an interactive Shade Finder tool that can be found at www.hd.makeupforeverusa.com/shadefinder.  Available in 26 shades to match all skin tones, MAKE UP FOR EVER’S best-selling HD Invisible Cover Foundation provides oil-free, medium-to-full-coverage that creates a soft-focus effect to soften lines and blur imperfections.

So, who’s entering?  The casting call has just opened to Canadian residents, so get on it fellow Canucks!  Chances of winning are good! 🙂

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