I won’t beat around the bush here: I was really underwhelmed, or I should say really disappointed with this mascara.
Maybelline Full ‘n Soft Mascara (US$5.94 in Target, CDN$9.99 at Shoppers Drugmart) is the latest mascara to join my usual five-tube rotation. I’m crazy I know, but I like to have options. Full ‘n Soft is supposed to deliver thick and soft lashes. So you probably want to know what went totally wrong here.
They Should’ve Called it Bare ‘n Soft Instead.
Before the complaints go into full force, I gotta give props to Full ‘n Soft for leaving my lashes very soft. So soft that it almost doesn’t feel like I had mascara on.
Now to tackle the claims for full and thick lashes? It doesn’t. I found the formula to be quite wet — more wet than I’m used to in a mascara. Maybelline advises that I should layer while it’s still wet, but it really does not build any volume on my wimpy lashes.
1 coat of Maybelline Full ‘n Soft
2 coats of Maybelline Full ‘n Soft
Bare lashes vs. 2 coats
It Lacks (Almost) Everything Else I am Looking For.
Let’s look at the check list shall we?
- Volume: No.
- Length: No.
- Curl: No. This was the most irritating aspect about this mascara. Like seriously, stick straight lashes as soon as the formula touches my curled lashes. Awful!
- Staying Power: Yes! — no flakes or smudges throughout the day.
- Easily Washable (if non-waterproof): Yes! — washes off with face wash and water.
I guess it’s not that bad, but the top 3 items are the most important. I like big, in-yo’-face lashes, and this just does not deliver. Oh well. If you are born with naturally batty Bambi lashes, then this may work for you. Otherwise, stay far far away. Rating: D.